Terje Pedersen from Warner Music has now posted a very long apology to the blogger. Talking about the same old shit as they always do. Here is a google translate if you are interrested:
The clock 19.30 in the evening I read the following on twitter.com from # evensr (Even Sandvold): Cursed, now! iTunes Music Pass, Dave Matthews Band new disc is only available in the USA. Typical! Not complaining of piracy. Some minutes later I let out the following response: Then I think you should steal it, so you can boast of the process on the brat blog afterwards. Would not that you should be angry.
That I should never done, and even if the damage is irreparable, so I’d like to apologize for having written such a flåsete Sleng remark, instead of taking him seriously. As another twitrer had told me, so I find me, after all, on turf.
The thing is that now, about three hours later, as it is created blogs, groups and own tags where both Warner and I made ridiculous. It has exploded, and I have one hundred new (u) friends on Twitter. Yes, this is a powerful medium, and tells me in a very clear way that we should be careful what we say in the public domain.
The debate about illegal file sharing has been, and remains, a sensitive topic with many people, and I as a representative of the music industry feel that the (as all other security) of course that it has been established some truths about us that are working closely with this in daily, but that does not have roots in reality. As Kjell Inge Røkke (without comparison in general) said before today, so can some statements, even if they are completely wrong, to be established truths only you say them many times NOK., And so I feel NOK, and others in our industry, it has been in this debate. I will therefore take this opportunity, to try to clarify some of the “truths” I feel have been unjustly established:
There is no music that are opponents of the new technology, nor file sharing technology. One must remember that it was not Warner invented fonografen or cassette player, but that we only have been a middleman that takes talent, developing talent, recording music, markets, distributes and sells music. And we would like to sell our music on all kinds of platforms, players or devices that can play music. But we want people to pay for the music we have produced.
At the change from old to new model takes time, is simply deplorable, but it is not so that this can be changed overnight. Only in Warner are 60 years of music, thousands of artists and contracts from many countries. And people must understand that the legal scope of this are quite enormous large, complex and very time consuming. I understand that the illegal fileshares occurs, and I look at the technological developments of our time takes place extremely quickly, but I still think we should try to find solutions to ensure that they have created, produced, and “owns” the content of these files, to somehow get paid for it. And I aim primarily to artists, composers and text writers, there are those that must be ensured that we continue to have a rich diversity in the cultural sector. The debate should not be about the record companies, IFPI or Fono. The future will show what kind of models that will be applicable.


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