International business trade shows provide a place to do business that brings everyone together to meet industry players, see innovative products, learn from leaders in the field, and preview industry trends for the coming year – all in one location. Worldwide participation in tradeshows is on the rise. At least 50 percent of American companies participate in tradeshows annually. One publication stated the exposition industry in China is growing by about 20 percent each year. Tradeshows and Trade Fairs also play an important role in the economy and are essential to promoting trade between countries.